GeneratePress

What a great find! This theme solves so many problems you usually have with other themes:

You love a particular aspect of a theme, but then it really annoys in some other aspect (you love the refined design, but you find the posts are way too wide, should be displayed in a masonry grid, that the menu bar is too big/in the wrong place, etc etc.)

Finally a theme that gives you very easy control over the look of your site without requiring you to spend hours fiddling around with child themes or custom css.

The addons are extremely reasonably priced and offer great extra functionality.

The theme has a solid basic look and offers a great foundation for your own customizations.

In addition, the developer seems to be extremely responsive and helpful when questions arise. Thanks for your work!

Being new to WordPress, I had a difficult time committing to a theme. So many demos look good but are not as easily customizable as one would hope. It was important for my business that I get a custom-looking site up and running ASAP, while still having a powerful enough parent theme that a professional developer could easily adopt it to seamlessly develop a more sophisticated site in the future.

If you have similar needs and aspirations for your site GeneratePress is an excellent option. The theme allows novices to easily customize a wide range of elements but is so simple and clean that it will not limit your design options going forward.

I highly recommend the addons. Go for the bundle. It’s well worth it and the support offered is extremely helpful and fast.

Combine Generate Press with its full suite of (paid) add ons with a little custom CSS & you’ve got a recipe for a Website that’s truly yours.

Everything from the width of the content to header logo size and navigation is resizeable at the click of a mouse button.

Have had it a week so far & I’m really looking forward to working with my graphic designer to really make it special. A theme that doesn’t dictate how things should be? Fab.

The beauty of this theme, whether you pay for the Addons or not, is the fact that you can customize anything you want. Normally you are limited by what a Theme has built it unless you know coding or want to add a bunch of plugins.

This Theme offers a basic WordPress design that can be used for anything, plus the ability to customize it with one of the easiest the user interfaces to learn that I have seen, without having to put an extra load on your server with a ton of plugins.

I have only started using this theme, but I think it will become my first choice of Themes on any future products.

Keep up the good work edge22, and thank you for creating an awesome theme.

After trying to modify many free templates myself, I decided to buy this theme for several reasons:
1. the theme is clean and simple, yet elegant and match up for some stylish designs.
2. too much time to DIY if website design is not your main job…
3. given what mentioned in no.2, I think it worth 20$, for the job and also very timely support.

Last, certainly the trick to sell each add on separately vs to sell them as a bundle does the final push for consumer. Smart idea, so why not?